Local Marketing for Local Businesses
RAISED ON RADIO | CONNECTED TO THE COMMUNITY | DRIVING DIGITAL RESULTS
With 60+ years in radio and media, Beasley Media has fostered local community support nationwide, aiding 100,000+ businesses in reaching their financial goals and community presence. Our mission prioritizes delivering results through distinctive advertising and marketing solutions and our dedication and proven effectiveness enhances the appeal of our diverse digital and integrated capabilities for businesses of all sizes at a price that fits their budget.
Discover Beasley Media's commitment to crafting bespoke marketing strategies for local businesses through an integrated omnichannel approach. We leverage the power of podcasting, mobile ads, website clicks, radio frequency, digital billboards, and TV/streaming commercials to maximize lead generation and attract local customers.
Our extensive network spans 15 major markets such as New Jersey, Boston, Philadelphia, Atlanta, Augusta, Charlotte, Detroit, Fort Myers, Tampa, and Las Vegas, ensuring effective engagement wherever your audience resides. We're here to engage them with your business effectively!
Benefit from Beasley's deep-rooted presence and legacy in radio and podcasting. Generations of dedicated listening have established our stations and podcasts, including:
- WMMR & The Fanatic in Philadelphia, KCYE in Las Vegas, and WRXK in Fort Myers for diverse music genres.
- Playa Charlotte and Playa Detroit for Spanish CHR formats.
- WSOC F3 and WCSX-HD2 for podcasts covering various interests and comedy.
Contact Chris Moore today at 856.369.1881 or email Chris.Moore@bbgi.com to explore how Beasley Media can tailor a marketing plan that resonates with your local audience and delivers measurable results.
Schedule a Discovery Call Today!
Learn how I can help develop your marketing strategy and achieve your digital and radio marketing goals. Schedule a time below or contact me directly at 856.369.1881 or email Christopher.Moore@bbgi.com
Digital Marketing and Promotion Services
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✺ Advertising Advice
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Gain expert advice, insights and guidance from industry professionals to optimize your campaigns and best your competitors.
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✺ Digital Audio Advertising
Amplify your brand with digital audio advertising! Reach audiences across leading streaming music, radio, and podcast platforms. Be heard where it matters most, engaging listeners seamlessly for maximum impact!
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✺ Digital Video Advertising
Harness the potential of digital video advertising to captivate your audience! Be visible across devices via Pre-Roll, CTV, and OTT video ads on top streaming platforms like Hulu, YouTube TV, and Amazon Prime Video. Maximize engagement and brand exposure effortlessly!
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✺ SEO & SEM
Elevate your online presence with SEO & SEM expertise! Unlock top search engine rankings and drive targeted traffic to your website. Benefit from proven strategies and insights to dominate search results and boost your business's visibility and success.
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✺ Email Marketing
Unlock the power of email marketing to connect and retain your audience! Tailor content, drive traffic, and boost brand recognition with cost-effective campaigns. Start nurturing lasting customer relationships today!
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✺ Targeted Banner Advertising
Drive targeted engagement with banner advertising expertise! Utilize strategic placements across high-traffic websites to reach your ideal audience. Increase brand visibility and conversions with tailored banner campaigns designed for maximum impact.
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✺ Social Media Advertising
Increase brand visibility and engagement with expert social media advertising strategies! Dominate platforms like Facebook, Instagram, TikTok, and YouTube to drive conversions and boost brand awareness and sales. Grow your online presence with custom road maps.
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✺ Social Influencer & Co-Branding
Harness the power of social media influencers to elevate your brand! Connect with relevant influencers on platforms like Instagram, YouTube, and TikTok to reach your target audience authentically. Amplify brand awareness, drive engagement, and foster trust with strategic influencer partnerships.
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✺ Geofence
Expand your marketing horizons with geofencing precision! Reach potential customers in defined locations, delivering personalized messages in the moment. Amplify foot traffic, heighten brand recognition, and spur conversions with customized geofencing strategies.
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✺ Digital Out-of-Home (DOOH)
Leverage the impact of Digital Out-of-Home (DOOH) advertising! Captivate audiences with dynamic visuals in high-traffic locations like malls, airports, and transit hubs. Boost brand visibility, reach on-the-go consumers, and drive conversions with targeted outdoor ads.
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✺ VinClicks
Accelerate your automotive sales with VinClicks, the leading inventory marketing solution! Identify and convert in-market shoppers, drive new visitors to your website, and optimize campaigns for maximum performance. Benefit from targeted messaging, geo targeting, and contact aggregation to engage serious auto shoppers and boost conversions. Results guaranteed!
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✺ Photography
Capture the essence of your events and products with our expert photography services. From lively events to compelling product shots, our skilled photographers ensure every detail is preserved beautifully. Trust us to deliver exceptional results tailored to your needs.
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✺ Video Capture & Editing
Stand out in your community with our affordable local video production services, all for under $1,000. Create high-quality, professional videos that tell your brand’s unique story and engage your local audience. Perfect for small businesses looking to enhance their online presence and connect with their community through compelling visual content.
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✺ Podcast Advertising
Unlock the power of podcasting to amplify your message to crucial segments, especially men aged 25-54. Research shows podcast advertising can boost brand reach by 12-15% and improve campaign effectiveness by 21-40%. Enhance your marketing strategy with podcasts to engage your audience and drive results.
Click for our Monthly Podcast Production Package
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✺ Programmatic Display
Optimize your digital advertising strategy with our programmatic display services. We offer accessible account management, in-house creative services, and cross-channel ad management for maximum impact. Reach your target audience efficiently and effectively while benefiting from our proven tracking, optimization, and attribution methods.
Radio Branding and Event Services
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✺ Endorsements
Boost your brand's visibility with impactful radio endorsement advertising. Reach audiences effectively through trusted voices on the airwaves. Let us amplify your message and drive engagement with compelling endorsements tailored to your target audience.
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✺ Radio Commercials
Connect to local audiences with compelling radio ads. Reach diverse audiences through expertly crafted messages and catchy jingles. Trust our in-house copywriting team to optimize engagement and drive results with strategic radio ad placements.
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✺ Sponsorships
Radio sponsorships offer a personalized approach to advertising, seamlessly integrated into programming. Whether promoting events, sports, or news segments, these sponsorships build brand awareness and trust among listeners. By aligning with diverse programming, your brand gains access to new audiences and maximizes marketing ROI.
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✺ Event Promotion
Event promotion and planning through radio advertising provides businesses with a direct channel to reach their target audience. By sponsoring segments like news updates or weather forecasts, businesses can seamlessly integrate event promotions into programming, maximizing exposure. This strategic approach enhances brand visibility and effectively communicates event details to listeners, driving attendance and engagement.
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✺ Charitable & Non-Profit Assistance
Radio advertising offers invaluable support to charitable and non-profit organizations, providing a platform to amplify their message and reach a wider audience. By sponsoring radio segments or hosting on-air events, these organizations can raise awareness, drive donations, and mobilize support for their causes. Leveraging the power of radio, charitable and non-profit organizations can effectively communicate their mission and impact, inspiring listeners to get involved and make a difference in their communities.
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✺ Enhancements
Radio enhancement strategies, including QUU, sampling, and branded merchandise, empower businesses to connect with their audience on a deeper level. Through targeted advertising placements and interactive promotions, such as on-air sampling or giveaways, businesses can engage listeners and strengthen brand loyalty. Leveraging these tactics, businesses can amplify their presence on the airwaves and create memorable experiences that resonate with their audience.
How We Generate Foot Traffic and Leads
Focused Collaboration
Our mission centers on Focused Collaboration, valuing the uniqueness of each business. We build strong partnerships through active listening, and tailoring solutions to individual needs. This collaborative approach is the bedrock of our commitment to helping businesses thrive.
Best Practice for Success
Driven by unwavering commitment, we follow the Best Practices for Success. Our determination fuels efforts to help businesses achieve their goals. Success stems from innovation, agility, and customer focus. Our creative spirit keeps clients ahead, reaching new markets. Agility enables quick changes, aligning strategies with the dynamic business landscape.
Innovation & Adaptation
Innovation and adaptability define our approach. Our creative spirit sets the stage for businesses to thrive. Embracing new ideas, technologies, and strategies keeps clients ahead. Agility enables quick, informed decisions, ensuring synchronization with evolving market needs. Our Innovative and Adaptive mindset positions businesses for sustained success in the dynamic world of digital marketing.
CERTIFICATIONS & PARTNERSHIPS
✺ Frequently Asked Marketing and Advertising Questions ✺
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Digital marketing offers precise targeting, real-time analytics, and scalability, whereas radio advertising provides broad reach and brand awareness. Both channels can complement each other to create a comprehensive marketing strategy.
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Digital marketing allows for detailed tracking of key performance indicators (KPIs) such as website traffic, click-through rates, and conversion rates, providing valuable insights into campaign performance and ROI.
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Small businesses can benefit from a variety of digital marketing tactics, including search engine optimization (SEO), social media marketing, email marketing, and content marketing, tailored to their specific goals and budget.
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Radio advertising can complement digital marketing efforts by driving brand awareness, website traffic, and customer engagement. Integrated campaigns that leverage both channels can enhance overall marketing effectiveness.
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We recognize that every business has unique budget considerations. Our services are adaptable, starting as low as $50 a month for social media marketing, $50 an hour for photography and video, and $50 per radio commercial. However, the real value of marketing lies in ongoing engagement. We recommend starting with a budget that suits you, then gradually increasing it as your business grows. Like a fitness regimen, consistent effort over time yields more effective results than expecting quick gains from a large initial investment.
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Audience targeting allows businesses to deliver personalized messages to specific demographics or geographic areas, maximizing the relevance and impact of their marketing efforts across digital and radio channels.
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By developing a comprehensive marketing strategy that integrates digital and radio advertising, businesses can ensure consistency in messaging, branding, and campaign objectives, driving towards their overarching goals.
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Beasley Media offers a unique combination of digital marketing expertise and extensive radio broadcasting experience. With a seasoned team of professionals, innovative technology solutions, and a vast network of radio stations, Beasley Media provides clients with comprehensive marketing solutions tailored to their specific needs and objectives.
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Partnering with Beasley Media provides businesses with access to a full suite of digital marketing services, including targeted online advertising, website development, social media management, and content creation, combined with the reach and impact of radio advertising. With a focus on delivering results-driven campaigns and personalized service, Beasley Media empowers businesses to achieve their marketing goals effectively and efficiently.
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Measuring the success of your advertising campaigns is crucial. We provide comprehensive analytics and reporting tools that track key metrics such as website traffic, conversion rates, and engagement levels across various platforms. These insights help you understand what's working and where adjustments may be needed, ensuring your marketing efforts are consistently optimized for maximum impact and return on investment.